Tax Day used to be a party at the post office

Posted On: 2019-04-16 05:31:08

Today is April 15, also known as Tax Day. According to the IRS, 90% of U.S. taxpayers file online, either through an accountant or using tax software. But there was once a time that hordes of last-minute filers descended upon the post office on this day, rushing to get their paper forms in before the deadline. Some would even sit on the floor and do their taxes with a pen and a calculator. Companies saw this as a marketing opportunity . One year, in Atlanta and New Orleans, Popeyes Louisiana Kitchen gave out coupons for its new po'boy. In LA and Chicago, Westin Hotels rolled out mattresses onto the sidewalk, manned by employees in robes. In New York, Snapple sent somebody in a giant banana suit to hand out samples of its new drink, "Go Bananas." Also in New York, Playboy handed out postage stamps, chocolate and Tylenol. And Playboy Playmates gave shoulder massages to taxpayers and exhausted postal workers. Crowds of last-minute New York City taxpayers at a Playboy stand. Michael Nagle

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